We’re excited for Pubcon! In preparation, we’re hosting mini interviews via Twitter, or as we like to call them, “twitter-views.”

We’ve selected key SEO/SEM industry Pubcon speakers, so our community can learn more about about some of the Search world’s biggest influencers.

Follow @DeepCrawl on Twitter, to get daily summaries of each interview, and read on for the complete piece:

Pubcon 'twitter-view' with Katy Katz of Inturact

@DEEPCRAWL: "WHAT DO YOU HOPE ATTENDEES TAKE AWAY FROM YOUR PUBCON PRESENTATION?"

@katykatztx

The biggest takeaway I hope attendees get out of our session is that there is tremendous value in putting time into quality content. Marketers often think of ourselves as marketers first, but it’s important not to lose site of the quality language development in our content marketing that moves our readers or listeners to feel something and form an emotional connection with our brand. That is the best way to build brand advocates.

@DEEPCRAWL: "WHAT DO YOU SEE AS THE BIGGEST CHALLENGE IN SEO?"

@katykatztx

The biggest challenge for SEO is to merge best practices for robots and humans.

Content Director at Inturact

Hear Katy speak at each of her sessions: Content & The Art of Storytelling and Measurement for Social Media

Stay tuned for more “twitter-views” with Pubcon speakers, and some of the Search world’s leading voices.