Test Development Changes Before Putting Them Live

So you’ve made some pretty important development changes to your site, and launch day has arrived. One clammy finger hovers over that big red button (what, you mean you don’t have a big red button?) while a lone bead of sweat slowly inches down your forehead.

Suddenly, a pang of regret hits you square in the stomach. Have you checked every redirect? Tested every line of code? Double-checked every hreflang tag? You sure about that?

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Preparing for a Website Relaunch

Are you planning a major change to your current website, such as a relaunch, redesign or migration?

There are a few things you should be aware of that are often not considered by designers and web developers, but might cause Google to re-evaluate your website rankings and cause a drastic drop in your rankings.

Before we get into that, let’s look at some of the common reasons for these major changes.

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