Since December, when Google proclaimed, “With the holidays upon us, it looks like the penguins won’t march until next year” the internet has been abuzz with speculation on when exactly the next official Penguin update will occur. March 2016 has been a popular guess, due to Google’s mysterious statement and the phrase, “the penguins won’t march…”
If you suspect that you or your clients’ sites have indulged in creating thin or low-quality content, you’ll need to find it and get it off Google’s radar sharpish. And, by sharpish, we mean right now.
As Glenn Gabe mentioned in his excellent Search Engine Watch Panda audit post, just because you might have recovered recently doesn’t mean that you won’t get hit again in the next update if your site continues in the way it has.
But, in order to remove it, first you’ll need to find it. As it happens, we know just the tool for the job…
The word ‘penalty’ gets banded about so much in the SEO community that it’s sometimes hard to keep up with which practices actually cause a penalty and even which ones will damage performance.
That’s why we decided to compile all the general SEO issues and penalties into one post so that you can easily refer back and tell the difference when you need to.
It’s been almost six months since Google’s mobile-friendly update rolled out, causing panic in the SEO community and eventually being dubbed ‘Mobilegeddon’. But was the panic all for nothing? And what’s next for mobile search?
We asked David Sottimano, Bastion Grimm and Fili Wiese of our Customer Advisory Board (CAB) for their input.
Work smarter, not harder: six of our favorite tricks that all SEOs can use to speed up their Penguin backlink audits in time for Google’s real-time updates.